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Overview
Aggregate Knowledge is the sole pure-play analytics and tracking platform company that makes media accountable.

About AKAggregate Knowledge is a leading SaaS (Software as a Service) company delivering the campaign and audience analytics on which the world's largest advertisers make their digital media decisions.

The patent-pending AK™ Media Intelligence Platform combines campaign analytics with audience data mining and multi-touch attribution to help advertisers, agencies, DSPs, ad networks, SSPs, and publishers with the actionable insights upon which to build their businesses.

Core strengths of the open AK Media Intelligence Platform are listed below.

 

Insights (actionable and multichannel)

  • Can handle all media channels, including display, search, mobile, social, video, and IPTV.

  • Offers actionable insights for future media buying strategy, not just 'what happened.'

Data sourcing and integration

  • Any data source (first-, second-, and third-party, CRM). More access to raw data than any other company. Publishers are willing to expose their data to AK, not arbitrage players.

Technology, scale, and neutrality

  • Infrastructure capable of handling large volume, including same-day home page takeovers from Yahoo! and MSN.

  • Largest deals in the space with 2B+ ad events/day and 1B+ cookies/ month.

  • Data neutral with no conflicts of interest. Certified on Google, AOL, MSN, and Yahoo! Works with multiple DSPs.

  • Easy implementation with one-click set up in DFA.

 

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Aggregate Knowledge is a SaaS (Software as a Service) company delivering the analytics and tracking platform on which the world's largest advertisers make their digital media decisions.